1. 注册域名之前，注意域名的历史whois信息

1. Before registering the domain name, pay attention to the historical whois information of the domain name

如果一个域名，之前被注册了，被惩罚了，它的不良影响可能会转移给新的域名拥有者。我们在注册之前，可以在whois.domaintools.com上面查询你想要注册的域名的历史whois记录。

If a domain name is previously registered and punished, its adverse effects may be transferred to the new domain name owner. Before we register, we can go to whois domaintools. Check the history whois record of the domain name you want to register.

2. 域名期限是否影响权重和排名

2. Does the term of the domain name affect the weight and ranking

域名的年龄并不会对权重和排名有很大的影响，但是域名的期限可能是google判断你的域名是否合法的一个因素，因此你在购买域名之后，尽量购买2-3年的使用期限。

The age of the domain name does not have a great impact on the weight and ranking, but the term of the domain name may be a factor for Google to judge whether your domain name is legal or not. Therefore, after you buy the domain name, try to buy the service life of 2-3 years.

3. 注册域名是否要开启whois隐私保护？

3. Do you want to turn on whois privacy protection for registered domain names?

启用whois隐私保护，可能会让google觉得这个网站企图在隐藏什么，如果再综合你的域名注册时间短，到期日短，那么google很可能会把你的域名判定为非法网站。在注册域名的时候，尽量不要开启whois隐私保护。

Enabling whois privacy protection may make Google feel that this website is trying to hide something. If your domain name registration time is short and the expiration date is short, then Google is likely to judge your domain name as an illegal website. When registering a domain name, try not to turn on whois privacy protection.

通常，关键词出现在顶级域名中一直是视为得到排名的一个重要因素，但其实现在这个策略的效果已经非常小，关键词出现在域名中，--多只能让google判断你的网站和用户搜索的相关性。

Usually, the keyword appearing in the top-level domain name has always been regarded as an important factor to get the ranking, but in fact, the effect of this strategy is very small. The keyword appearing in the domain name can only let Google judge the relevance of your website and user search at most.